Product Marketing Manager

ABOUT BASETEN

We're a growing team of builders backed by top-tier investors including IVP, Spark Capital, and Sarah Guo at Conviction. ML teams at enterprises and category-defining AI-native companies like Descript, Bland, and Patreon use Baseten to power their core production workloads with best in class performance, security, and reliability. While we've unlocked PMF and secured Series B funding, the ML infrastructure market is massive and we're just getting started. If you're excited to work on engaging and relevant problems while building something new from the ground up, come join us!

Baseten is seeking a Product Marketing Manager to articulate our position as the leading infrastructure provider for software teams using machine learning. This role requires developing marketing strategies that highlight Baseten's strengths in accelerating time to market and ensuring enterprise-grade performance, security, and reliability for companies scaling ML inference in production.

KEY RESPONSIBILITIES

• Lead product marketing initiatives and product launch plans that reinforce Baseten's reputation as an essential solution for software teams deploying machine learning models.
• Oversee the management and optimization of website product pages, ensuring they accurately represent Baseten’s value proposition and are effective in driving engagement and conversions.
• Collaborate with content teams to produce long-form technical content that engages developers creating ML products.
• Author blogs and host webinars that cover thought leadership for the evolving AI/ML developer market.
• Develop compelling marketing content and campaigns emphasizing the benefits of Baseten for enterprise-grade performance, security, and reliability in ML model scaling.
• Craft and refine value propositions aimed at driving new business, clearly articulating the unique advantages Baseten offers in the ML infrastructure market.
• Create customer success stories that demonstrate how Baseten significantly reduces time to market for ML products, affirming our position as the leading infrastructure provider.
• Collaborate with sales and product teams to maintain consistent messaging and a deep understanding of Baseten's unique value in the ML sector.
• Use market research and customer insights to continually refine marketing strategies, focusing on Baseten’s strengths in the evolving field of ML inference.

YOU HAVE

• Have an in-depth understanding and strong empathy for developers, software architects, and DevOps personas, with demonstrated experience engaging those audiences.
• Demonstrated ability in developing marketing strategies (including blog posts, decks, and videos) that effectively communicate the value of technical products to a technical audience.
• Prior experience in developing or marketing enterprise software; experience in an infrastructure company preferred.
• Deep understanding of the machine learning market, especially regarding enterprise needs for open source and custom models.
• Exceptional communication and storytelling skills, capable of creating engaging and persuasive narratives around technical products.

WHAT WE OFFER

• Competitive compensation package (Unlimited PTO, 401k, covered healthcare premiums, remote-first culture)
• A unique opportunity to be part of a rapidly growing startup in one of the most exciting engineering fields of our era
• An inclusive and supportive work culture that fosters learning and growth
• Exposure to a variety of ML startups, offering unparalleled learning and networking opportunities

Apply Now to embark on a rewarding journey in shaping the future of AI! If you are a motivated individual with a passion for machine learning and a desire to be part of a collaborative and forward-thinking team, we would love to hear from you.

At Baseten, we are committed to fostering a diverse and inclusive workplace. We provide equal employment opportunities to all employees and applicants without regard to race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status.