Field Marketing Lead

Why Harvey

Harvey is a secure AI platform for professionals in law, tax, and finance that augments productivity and automates complex workflows. Harvey uses algorithms with reasoning-adept LLMs that have been customized and developed by our expert team of lawyers, engineers and research scientists. We’ve found product market fit and are scaling our team very quickly. Some reasons to join Harvey are:

• Exceptional product market fit: We have partnered with the largest law firms and professional service providers in the world, including Paul Weiss, A&O Shearman, Ashurst, O'Melveny & Myers, PwC, KKR, and many others.
• Strategic investors: Raised over $200 million from strategic investors including Sequoia, Google Ventures, Kleiner Perkins, and the OpenAI Startup Fund.
• World-class team: Harvey is hiring the best talent from DeepMind, Google Brain, Stripe, FAIR, Tesla Autopilot, Glean, Superhuman, Figma, and more.
• Partnerships: Our engineers and researchers work directly with OpenAI to build the future of generative AI and redefine professional services.
• Performance: $0-30M ARR in the last 18 months.
• Compensation: Top of market cash and equity compensation.

Role Overview

Reporting directly to our VP of Sales, the Field Marketing Lead, will play a pivotal role in driving our growth and brand presence in the market. You will be responsible for developing and executing field marketing strategies, specifically industry conferences and client events, that generate leads, build relationships with key stakeholders, and ultimately drive revenue. This is an exciting opportunity for a seasoned marketing professional who thrives in a fast-paced, innovative environment and has a passion for the legal industry.

What You'll Do

• Develop and implement comprehensive field marketing plans aligned with the company's overall marketing and sales objectives.
• Plan, execute, and manage regional and national events, including conferences, seminars, webinars, and trade shows, to increase brand awareness and generate leads.
• Collaborate closely with the sales team to identify target markets, develop account-based marketing strategies, and support lead generation efforts.
• Build and nurture relationships with key stakeholders, including clients, partners, and industry influencers, to enhance the company's market presence.
• Analyze market trends, competitor activities, and customer insights to identify opportunities for growth and continuously refine and improve field marketing strategies.
• Create and manage marketing campaigns, including email marketing, content marketing, and social media, to engage prospects and drive lead generation.
• Track and measure the effectiveness of field marketing initiatives, providing regular reports and insights to the leadership team.
• Manage the field marketing budget, ensuring efficient allocation of resources to maximize ROI.

What You Have

• 6+ years of experience in field marketing, preferably in the legal, technology, or startup sectors.
• Experience working within professional services, i.e your clients lawyers, financial services professionals, management consultants, etc.
• Proven track record of successfully planning and executing field marketing campaigns that drive lead generation and revenue growth.
• Strong understanding of the legal industry and its unique challenges and opportunities.
• Excellent communication and interpersonal skills, with the ability to build and maintain relationships with diverse stakeholders.
• Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously.
• Strong analytical skills and a data-driven approach to decision-making.
• Creative thinker with a strategic mindset and a passion for innovation.

Harvey is an equal opportunity employer and does not discriminate on the basis of race, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition, or any other basis protected by law.