Principal Product Designer (Visual/Brand)

We strongly encourage applications from people of colour, the LGBTQ+ community, people with disabilities, neurodivergent people, parents, carers, and people from lower socio-economic backgrounds.

If there’s anything we can do to accommodate your specific situation, please let us know.

About Cleo

Most people come to Cleo to do work that matters. Every day, we empower people to build a life beyond their next paycheck, building a beloved AI that enables you to forge your own path toward financial well-being.

Backed by some of the most well-known investors in tech, we’ve reached millions of people to support them throughout their financial lives, from their first paycheck to their first home and beyond. We're hitting headlines too. This year, Forbes named us as one of their Next Billion Dollar Startups, and we were crowned the 'Hottest Tech Scaleup' at the Europas.

Follow us on LinkedIn to keep up to date with new product features and insights from the team.

On the frontier of design

We're moving through uncharted territory with brand new design challenges around conversation, UI, brand, TOV and applied machine learning AI that don’t have much precedent yet. We’re using all that to help people improve their financial health, solving money problems that make a very real and tangible difference to our users.

The role

As Cleo’s first Principal Product Designer you’ll play a pivotal role in delivering our company objective to design a world-class app experience that our users love.

Reporting to our VP, Design and working closely with our Product Design Managers, you’ll be responsible for identifying and delivering organisation-wide transformational impact through a wide variety of projects across all our squads and our newly created Experience Platform team.

Additionally, your expertise will help set and establish the highest design standards for the quality that our team delivers and the way they work.

What you’ll be doing:

• Working across Cleo’s pillars and squads to support design managers in bringing clarity and focus to the design team’s vision and impact on OKRs
• Play a key role in establishing and maintaining exceptional levels of design craft and execution across the Cleo user experience
• Strategically, proactively and autonomously identify and pitch for opportunities to deliver impact on Cleo’s product strategy
• Partner with senior stakeholders across product, engineering, data, marketing and wider business teams advocating for user-centred design and customer obsession in bringing company-wide initiatives to life
• Support design leadership in establishing and maintaining a happy, inclusive and productive working culture that helps everyone do their best work

About you:

• You’ve got a proven track record of designing best in class, impactful consumer app experiences in multiple companies as a senior IC or Design leader
• Your work shows the highest levels of craftsmanship in visual, UI, interaction design, prototyping and strong appreciation for bringing brand into the user experience
• You are experienced and comfortable driving impact at the organisation level with context across multiple product areas
• You bring a ‘make it happen’ mindset - proactive in finding the most impactful user and business problems to solve, self-sufficiently gathering insights and data to validate, and quickly able to bring your vision to life
• You have exceptional relationship building and communication skills that enable you to partner with and influence the success of teams across Cleo
• You’ve previously helped to elevate the bar on the quality of design work and been a force multiplier for the design team’s impact throughout a company

How long will the process take?

We aim to move as fast as possible. Usually 3-4 weeks is enough time for us all to get to know each other.

• Step 1: An initial intro phone call with a member of our Talent Team to learn more about your experience and why you want to work at Cleo
• Step 2: An interview with our VP, Design to look at work examples of innovative and strategic design execution and your work experience
• Step 3: A case study presenting with two design managers a more in depth example of transformational impact you have delivered
• Step 4: 2x 45 minutes interviews: one focused on Commercial impact and Leadership and a Cleo values interview with cross-functional peers from design, engineering and tech teams

 What do you get for all your hard work?

• A competitive compensation package (base + equity). You can view our public progression framework and salary bandings here: https://cleo-ai.progressionapp.com/ This role is level PD5/6 and we can pay between £106,905 - £136,800 pa depending on experience
• Work at one of the fastest-growing tech startups, backed by top VC firms like Sofina, Balderton & EQT Ventures.
• A clear progression plan. We want you to keep growing. That means trying new things, leading others, challenging the status quo and owning your impact. Always with our complete support.
• Flexibility: We treat you as humans first, employees second. Because we can’t fight for the world’s financial health, if we’re not healthy ourselves. This means all the usual perks but it also means flexibility. We take pride in being a flexible workplace that trusts our Cleople to deliver their best work, giving you the autonomy to structure your day around morning drop-offs to school or daily dog walks.
• Hybrid-first: Join our hybrid-first team, where we blend the best of both remote and in-office work. We expect our team members to be in our London office 1-2 times a week. On Thursdays, we buy you lunch but you can come to the office on whichever days work best for you!

Other benefits;

• Generous pay increases for high-performers and high-growth team members
• Equity top-ups for team members getting promoted
• 25 days annual leave a year + public holidays (+ an additional day for every year you spend at Cleo)
• Check out our new benefits package here: https://web.meetcleo.com/blog/big-benefits-energy-the-latest-cleo-employee-benefits
• 6% employer-matched pension in the UK
• Company-wide performance reviews every 8 months e.g every 2 terms, in line with our termly cycles (Jan-April, May-Aug, Sept-Dec):
• Private Medical Insurance via Vitality, dental cover, and life assurance
• Enhanced parental leave
• 1 month paid sabbatical after 4 years at Cleo
• Regular socials and activities, online and in-person
• We'll pay for your OpenAI subscription
• Online mental health support via Spill
• And many more!