Digital Marketing Manager
Company Overview
Deepgram is a foundational AI company on a mission to transform human-machine interaction using natural language. We give any developer access to the fastest, most powerful voice AI platform including access to models for speech-to-text, text-to-speech, and spoken language understanding with just an API call. From transcription to sentiment analysis to voice synthesis, Deepgram is the preferred partner for builders of voice AI applications.
We are accepting applications through November 8th at 5p PT
Opportunity:
Deepgram is a foundational AI company on a mission to transform human-machine interaction using natural language. We give any developer access to the fastest, most powerful voice AI platform including access to models for speech-to-text, text-to-speech, and spoken language understanding with just an API call. From transcription to sentiment analysis to voice synthesis, Deepgram is the preferred partner for builders of voice AI applications.
Deepgram is looking for a hands-on, data-driven Digital Marketer to own the planning, management, and execution of our paid media (SEM, display, paid social) and social media channels. Working closely with the Director of Demand Generation, you will play a key role in elevating our digital presence by developing and executing high-impact campaigns that attract, engage, and convert our target audience to drive scalable pipeline and revenue. If you’re passionate about digital marketing, combined with deep expertise in paid digital platforms, and are eager to take Deepgram’s digital strategy to the next level, we want to hear from you!
What You’ll Do:
- Develop and execute digital marketing strategies to increase brand visibility and drive customer acquisition across channels, including paid search, display, paid social, and social media
- Manage day-to-day operations of digital platforms, closely monitoring campaign performance and spend to optimize channel efficiency and ROI, with regular reporting on key metrics (conversion rates, CPA, and ROAS)
- Create and own testing roadmap to drive experimentation across creatives, messaging, audiences, etc., to refine paid media campaigns across channels
- Work cross-functionally across teams like Marketing, Sales, Product to develop campaigns that resonate with our target audience
- Keep up with the latest trends in digital marketing, to continually improve campaigns and digital presence
You’ll Love This Role If You
- Have experience directly managing both paid advertising and social media channels
- Have experience owning performance marketing budgets
- Are a natural storyteller with a knack for crafting compelling copy and messaging to shape our brand’s digital presence
- Are a scrappy, self-starter who thrives in a fast-paced environment
- Don’t shy away from data (you know where to turn to evaluate whether campaigns are working and driving ROI)
- Stay up to date with the latest best practices in digital marketing
It’s Important to Us That You Have
- Prior experience managing paid advertising (i.e. Google Ads, LinkedIn Ads) and social media at a high-growth, B2B startup
- Proven track record of implementing conversion optimization strategies to improve campaign performance and successfully meet KPIs and ROI targets
- Solid understanding of the digital marketing landscape, best practices and trends
- Strong analytical skills and experience with tools like Google Analytics, Salesforce, Hubspot, to translate data into actionable insights and inform decision making
- A self-starter who can work autonomously and together with teams
- Growth mindset with a hunger for continuous learning and improvement
- Excellent collaboration and communication skills, with the ability to work cross-functionally
Bonus Points:
- Prior experience marketing to a highly technical audience
- Experience leveraging AI marketing tools to scale digital marketing campaigns
Backed by prominent investors including Y Combinator, Madrona, Tiger Global, Wing VC and NVIDIA, Deepgram has raised over $85 million in total funding after closing our Series B funding round last year. If you're looking to work on cutting-edge technology and make a significant impact in the AI industry, we'd love to hear from you!
Deepgram is an equal opportunity employer. We want all voices and perspectives represented in our workforce. We are a curious bunch focused on collaboration and doing the right thing. We put our customers first, grow together and move quickly. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, gender identity or expression, age, marital status, veteran status, disability status, pregnancy, parental status, genetic information, political affiliation, or any other status protected by the laws or regulations in the locations where we operate.
We are happy to provide accommodations for applicants who need them.
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